We ask ourselves do we do our best possibility or we just play safe with the data? Today we challenge ourselves with a new feature that entirely change the way people manage their project at freelancer.com, and we called it “Timeline”—(Version 1).
For many years, we have has a project view page (PVP) that display 1. Project Details, 2. Proposal and 3. Management. People can nonlinear jumping between each feature at a random time.
We have noticed that a significant percentage from many metrics that people get lost, and have a difficult to find what's next important thing to perform.
We approach this problem by simplifying the task and asking a critical question “How might we make a project become a linear process?” so people can always focus on a thing at a time and stay on top of their objectives at a giving point of time.
We pick a point to release our beta and iterate over and over with our test group. We fill the room with the screens and gradually sketch out what we've missed from the iteration process with a team.
A big shout out for Data Science Team that was massively testing this product out and grow our Confluence and Jira along the way.
We need at least 2 sides of people, which is 1. Employer (Who need their dream come true) and 2. Freelancer (Who magically make thing happen).
Once the employer “Post a Project”, we’re kicking off the Timeline with the Aha-moment. Which means the employer will see a lot of people bid on their project straight away within ~30 seconds.
Employer timeline process gets started by the employer “Post a Project”, then:
Freelancer timeline process gets started by the employer “Award their bid” and follows by:
The “Timeline” design makes a positive impact on many aspects of freelancer.com. We see significant growth in the revenue, product and mobile team. We justify the way we design and improve the way we track/test with the idea+data. Here is what we’ve learned from the “Timeline” so far:
James Peter Cooper-Stanbury
Marco Prayer Galletti
+ Design Team
+ Data Science
+ iOS/Android Engineer
+ API Team